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Velvet Drake

6 bedrooms
6.5 bath
4365 sqft
cabin

Velvet Drake is a large-scale Broken Bow cabin defined by presence, comfort, and on-property immersion. The experience centers on a newly heated pool, two private hot tubs, and a sauna, with outdoor living anchored by a fireplace and TV, built-in grill, mini fridge, and a dedicated fire pit for evening gatherings. Inside, a full game room with wet bar, chef-style kitchen, and clear separation between suites and shared spaces allow groups to spread out without friction. While AirDNA projected $77.7K in annual revenue, designing with Somerled is estimated to deliver $355.9K in annual revenue, with occupancy projected to increase from 39% to 75% and ADR projected to increase from $546 to $1.3K. These results highlight the value of audience-aligned, experience-led design.

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Performance Breakdown

Performance compared to market comps. Sourced from AirDNA Data *

Annual Revenue
$355.9K
Average Daily Rate
$1.3K
Occupancy Rate
75%
Property Rating
5
/5
Real Results

Results That Speak

"Real estate is about 'the box' - location, cost, and yield. Hospitality adds a critical layer on top: experience design, whether it's a restaurant, a co-working space, or a short-term rental. Across the 100,000+ hospitality spaces our members operate, the hosts who treat design as an investment consistently outperform - commanding higher revenues, stronger guest feedback, and less price sensitivity. Thoughtful design doesn’t just improve a stay; it creates a differentiated market, which is why we love working with Somerled to help hosts capture this opportunity."

Marc Hostovsky (Minoan)

Minoan CEO

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