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Pepper Place

5 bedrooms
4 bath
2738 sqft
house

Pepper Place is a Waco retreat designed for girls’ getaways seeking connection and photo-ready spaces near the city’s top attractions. A monochromatic pink palette, bold pattern play, and eclectic vintage details create a playful yet elevated tone inspired by the home of Dr. Pepper. Guest-focused amenities including a hot tub, fire pit, photo booth, and dedicated get-ready station. With Somerled’s design implementation, annual revenue reached $110K, supported by 59% occupancy and an ADR of $511. The results confirm that audience-specific, experience-led design drives performance.

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Performance Breakdown

Performance compared to market comps. Sourced from AirDNA Data *

Annual Revenue
$110K
Average Daily Rate
$511
Occupancy Rate
59%
Property Rating
5
/5
Real Results

Results That Speak

"Real estate is about 'the box' - location, cost, and yield. Hospitality adds a critical layer on top: experience design, whether it's a restaurant, a co-working space, or a short-term rental. Across the 100,000+ hospitality spaces our members operate, the hosts who treat design as an investment consistently outperform - commanding higher revenues, stronger guest feedback, and less price sensitivity. Thoughtful design doesn’t just improve a stay; it creates a differentiated market, which is why we love working with Somerled to help hosts capture this opportunity."

Marc Hostovsky (Minoan)

Minoan CEO

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